The Palm Beach Post reports that Publix Grocery announced this week that it will purchase fresh produce and milk to help farmers who have been hurt by the coronavirus pandemic. The supermarket chain will donate these products to Feeding America member food banks operating in the communities they serve.
The initiative will support Florida produce farmers, southeastern dairy farmers and the growing number of families looking to Feeding America for fresh fruit, vegetables and milk during the coronavirus pandemic. The initiative is expected to run for several weeks.
“As a food retailer, we have the unique opportunity to bridge the gap between the needs of families and farmers impacted by the coronavirus pandemic,” said Publix CEO Todd Jones.
While many businesses try to grab as much profit as possible in good times or in bad, Publix CEO Todd Jones makes wise investments.
Farmers who have to destroy food and dairy may lose enough money to force them out of business. Sending the food to food banks is right, just, and logical.
The farmers will likely see Publix as a partner rather than merely a customer. Likewise those who rely on the food Publix donates–many of whom have never had to do so before or again–will probably remember this in the future.
We’re stronger together than we are alone.